Lead Generation Service in Europe

Lead generation service in Europe to fuel your business growth by finding and qualifying potential customers.

Get high quality leads, appointments and clients each month in your business.

Lead Generation Strategy

Our lead gen strategy is about quality leads over quantity. We believe it’s better to have a few highly qualified leads that are excited to work with you, rather than lots of leads that are not really interested in working with you.

Contact Discovery

We discover verfied contacts of high quality leads which have shown interest in your products. Thus, giving your sales team a higher percentage of closures.

Done For You Lead Generation

Our done for you lead generation solution is popular with busy business owners that don’t have time to set everything up themselves.

As lead generation specialists we supply qualified leads to suit almost any business sector. By representing your brand appNsoft Solutions can generate valuable business interest in your services or products.

We can identify your target market to generate new leads for sales opportunities or convert interest into specific qualifiers such as appointment setting, event marketing or contract renewals.

Our stance around Lead Generation

Data Audit
Your campaign is only as good as your data is! Before any campaign can start a full data audit is in order! This way we’ll know what we’re working with, and how best to segment the data depending on campaigns etc. If you lack data or are in need of a refresh, check our data management page for more details on the different data-related services we offer.

Market & Audience Research Analysis
Running a marketing campaign without doing the necessary research first is like driving a car with your eyes closed. Understanding who your target audience is and what their pains/challenges are, is crucial to being able to tailor your marketing message – helping to create a more relatable and conversion-focused approach to your marketing. We offer a suite of research services; more details can be found here.

Prep the Narrative
Once you know what makes your audience tick, you can tailor your marketing strategy and messaging to resonate with them. Ultimately helping to create more rapport with your leads, it’s crucial that they can relate to messaging your business is conveying. Don’t forget to think about what is the best way to market to your audience. If your audience spends little to no time on the web or social media, it’s worth thinking about event marketing, press releases or telemarketing.

Campaign Mapping
Once you know the who, what and how you can now start to map out your campaign strategy. This stage is vital if you want to run and manage multiple campaigns at the same time successfully – and given one size doesn’t fit all, running various campaigns with different messaging to different buyer persona’s is best practice.

Engage With Your Audience
Now here’s the fun part, engaging with the audience. Publishing your campaigns, sending out your collateral or picking up the phone is just the start. Make sure to look at the stats and performance of your campaign to tweak things moving forward to make sure you get the biggest ROI possible.

Dynamic Reporting
Reporting. It’s the bane of every manager’s life, but it’s also the most critical thing to do. Without creating effective reports, how would you know what you’re doing is working? Here at Bollin Green, we specialise in generating reports that go far beyond just the figures; they add tangible and actionable intelligence which you can use to adapt your campaigns moving forward.

Lead Generation Services


Lead generation by Email Marketing

Increases your “sphere of influence” by substantially expanding your sales outreach footprint. Generate more leads and sales with an Email marketing.


LinkedIn Lead generation

LinkedIn is an ideal B2B sales and marketing platform used by millions of professionals each day. We significantly increase the quantity and quality of your B2B sales leads with our LinkedIn Lead Generation services.


Lead Generation by SEO

SEO generated traffic does nothing for your business if it doesn’t convert to leads. A killer SEO strategy is fine-tuned to hit the right channels and generate real revenue.


Online B2B lead generation

Lead generation is an important aspect for any successful business, irrespective of its size and the domain it operates in. What’s more, getting consistent and good quality leads needs time, resources and above all top management’s bandwidth.


Lead Generation for IT Companies

With a deep understanding of the global IT industry, we provide lead generation for software companies without overshooting the budget.

FAQs About Lead Generation Service in Europe

There’re no magic bullets. You need to do the basics, do them well, and do them consistently.

That depends on the industry and how well-qualified the leads are. As a general rule of thumb, less-qualified MQLs start at about $50 per lead. Whereas better-qualified SQLs are several hundred dollars per lead or more.

It’s going to vary a lot based on numerous factors: cost per lead, customer lifetime value, close rate, customer churn, and more. If you’re an MSP, we created an ROI calculator specifically to help answer this question. If you’re another type of IT service provider, contact us and we’ll see if we can help you estimate what a reasonably expected ROI would be for lead generation.

We have a variety of tactics at our fingertips: outbound lead gen, inbound marketing, content syndication, paid social media, and more.

Yes, contact us for more info.